Role: Photo Assistant | Digital Tech
Agency: Wieden + Kennedy
Photographer: Adam Jason Cohen
Art Director: Jack Welles
In the true spirit of a classic Nike campaign, Wieden + Kennedy's creative vision brought remarkable
Chicago talent with photographer Adam Jason Cohen and I to create the "Chicago Style" part of Nike's national campaign. The end result was a series of TV and digital spots, billboards, and one of the most creative experiential pop-ups that the Chicago area has ever seen, featuring the still images that we created.
Chicago talent with photographer Adam Jason Cohen and I to create the "Chicago Style" part of Nike's national campaign. The end result was a series of TV and digital spots, billboards, and one of the most creative experiential pop-ups that the Chicago area has ever seen, featuring the still images that we created.
Nike Chicago Style - Anthem
Nike Chicago Style - Ixhelt Gonzalez
Nike Chicago Style - Mckinley Nelson
Nike Chicago Style - Monyett Crump
Billboards were placed in neighborhoods throughout the city.
The Nike's Diner pop-up was a takeover of a local hot dog spot and invited the community in. The space was decorated with Chicago sports memorabilia
and images that we created from the campaign.
and images that we created from the campaign.
Then we provided Nike Chicago with PR and social media content for the event.
The campaign saw engagement from millions of people and shined a light on these young community leaders in the Chicago area.